Wednesday, 11 November 2009

The sacred lunch break

Seconde Nature / Reactive Identity from Universal Everything on Vimeo.

Just browsing vimeo on my ten minute lunch break at work and came across this beautiful simple animation by Universal Everything. I love the colours and the simple movement transitions.

Lovebytes 2006 / Cinema ident from Universal Everything on Vimeo.

I also love the movements in this animation and i would like to use this as inspiration for our Reform brief. The fluidity of the lines really pulls you into the animation. It reminds me of the artwork for Unknown Pleasures too. It would be nice to take inspiration from this for incorporating the sound wave lines into our work. Again the colours are minimal and i would like to keep the colour pallete in our animation limited.

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